Viva LA: Celebrate LA, Every Day in Pershing Square Los Angeles

Viva LA: Celebrate LA, Every Day.

Celebrating Diversity: The Engine of LA's Creative Culture.

Pershing Square, 5th and Olive, Downtown Los Angeles

Feb 3 - Apr 5, 2021

     

Welcome to the "Viva LA: Celebrate LA, Every Day" art exhibition in DTLA's historic Pershing Square! Viva LA  - the new icon for the city and people of Los Angeles - is celebrating our long awaited launch with seven stunning interpretations of the Viva LA icon which extols our core belief that diversity is the engine of LA's creative culture. 

Visit Pershing Square between February 2nd through April 5, 2021, and show us how you Viva LA. We invite you to join our social media movement and share your love, hope and creativity with the world by following, sharing and tagging @vivalaofficial and #vivala!

The "Viva LA: Celebrate LA, Every Day" exhibition is proudly presented at Pershing Square's Art-Squared Gallery in collaboration with Clune Construction, BIX Art Group and the Pershing Square Park Advisory Board

About the Viva LA: Celebrate LA, Every Day Works of Art

Viva LA's beloved co-creator, Andre Miripolsky, welcomes everyone to the show with his breathtaking monumental mural featuring our signature Viva LA and LA HeartWings logos in Miripolsky's unique and signature style. This must-see installation is located on the corner of 5th Street and Olive in the heart of DTLA.

Across the square are the six oversized pieces created by the diverse group of LA artists selected by Andre himself. He challenged each artist to design an original canvas featuring the Viva LA logo in their personal style in the hope of showing the world that no matter how different we may seem from each other on the outside, at our core we are all Angelenos. We all Viva LA! 

Each of these works is installed in the 9' x 9' exhibition aqueduct windows that line Pershing Square to dramatic effect.

Viva LA celebrates our six collaborating artists: (from left to right)


                         

Jill Sykes  l   Angelica Russell Montana Mills 

Meghan Hall (Street Artist Name: "M.")   l   Sona Mirzaei   l    Kent Yoshimura

To learn more about each of their incredible backgrounds and what they love about Viva LA and Los Angeles as a creative hub, please click on their names for a link to an in-depth interview.  
  
       
 

Do your part with Viva LA art!    xoxo

You can bring limited-edition canvas prints of this entire art exhibit into your home or office by clicking here.  Each piece is 16" x 16" Limited Edition Canvas Print pre-stretched on a 1.5" deep wood frame.   If you Viva LA get the entire series!   A portion of every sales goes to the Hollywood Arts Council and the LA artist who created it.   

The Viva LA: Celebrate LA, Every Day Pershing Square Art Exhibition is only the beginning - Viva LA will bring activations to every LA neighborhood, to unify the city and bring people together, throughout the year. Follow us to be the first to know all of the happenings.

If you do go to check it out in person - be safe! - and tag @VivaLAofficial when you Get Your Heartwings!

To request the global press release or for more details,
please email alex@vivala.us

VIVA LA!